Internet Marketing is emerging day by day. Many new courses related to the same are coming up drawing top notch career opportunities for ambitious learners. �Pay Per Click (PPC) Training� involves model of internet advertising which is used to channelize the traffic to websites. In this entire process, publishers are paid by the advertisers whenever the user clicks on the ads. Relevant to the target market, advertisers bid on the keywords using search engines. It provides a global platform in advertising campaigns on Yahoo, Google etc.
The very purpose of PPC is to achieve profitability rate in the internet marketing. Keeping a track on the number of clicks will help you know the amount of interest and attention your web site is attaining. The objective is to attain a certain amount of impressions of the web with the quality and placement in the rankings.
On completion, students will learn management of accounts, targeting keywords, formatting ads, analyzing of tracking of e-commerce, monitoring the performances, completing the targets within the given time duration, scrutinizing the growth, profitability and performances, managements of the ad groups and campaigning etc.
Technologies like flat rate PPC and Bid-Biased PPC are used. They advertise on fixed amount decided for each click, and in auctions, which are privately hosted by the publishers or advertising networks respectively.
Digital Marketing with its growing popularity has targeted maximum number of audiences and is growing rapidly. It offers wide career opportunities with advertising agencies and big firms including various domains. You can be placed as marketing professionals in reputed companies around the globe.
|Course Duration:||2 months|
|Schedule:||1 Hour/5 days a week|
|Course Duration:||1 months|
|Schedule:||2 Hour/5 days a week|